Hygriene (Exel Supplies)

Hygriene is a leading manufacturer and distributor of cleaning detergents, serving both individual customers and bulk-order resellers in South Africa.

Client Satisfaction

98%

2025

Industry Experience

8+

Years

How Infomedia assisted Hygriene

Challenge:

Hygriene wanted to digitize and streamline their entire sales process. They needed a solution that would serve two distinct audiences:

  • End customers looking for easy online ordering of cleaning products.

  • Resellers requiring bulk purchasing options, special pricing, and account management features.

Previously, orders were handled manually, causing delays and limiting their growth potential.

 

Infomedia’s Solution:
  • We developed a fully integrated e-commerce and reseller platform, providing a seamless experience for both B2C and B2B clients in one central system.

    Key Features Delivered:
    • Online Store (B2C):

      • Modern, user-friendly e-commerce store for individual customers.

      • Secure checkout process with multiple payment options.

      • Real-time inventory management.

    • Reseller Platform (B2B):

      • Bulk ordering capabilities.

      • Reseller account creation and management.

      • Custom pricing tiers for wholesale buyers.

      • Order tracking and order history management.

    • Unified User Experience:
      Both the online store and reseller portal were built into one website, ensuring customers and resellers can seamlessly navigate their respective buying journeys without confusion.

    • Automation & Efficiency:
      Reduced manual order handling by integrating automated invoicing, stock management, and payment confirmations.

Results:

  • Simplified Sales Process: Resellers and customers can now place orders directly online, reducing back-and-forth communication.
  • Increased Sales Capacity: Hygriene can now manage a higher volume of transactions without added operational strain.
  • Stronger Digital Presence: The brand now operates a robust digital storefront, positioning itself for long-term growth in both B2C and B2B markets.
  • Operational Efficiency: Reduced manual paperwork, faster order processing, and better stock management.

Trusted by Over 500 Clients Across Diverse Industries

Our commitment to delivering exceptional results and tailored solutions has helped us forge lasting relationships across various sectors, including fashion, construction, security, engineering, government, and non-profits.

Expert Team

WhatsApp Image 2024-11-07 at 13.03.18_a98a6048

Senzeni Dladla

Managing Director

Our visionary leader, the MD drives INFOMedia’s strategic direction, ensuring we deliver impactful solutions that empower businesses. With deep industry expertise, he guides our team towards innovation and excellence.

Mbali Mthimunye

Chief Operations Officer

Our COO oversees daily operations and makes sure every project runs smoothly and on schedule. Known for her meticulous approach, she’s committed to maintaining our high standards of quality and client satisfaction.

Thulani Maseko

Senior Sales Representative

Our Senior Sales Representative is the friendly face who connects with clients, addressing inquiries and facilitating smooth service delivery. He ensures clients receive top-notch support from the first conversation to project completion.

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About Us

With deep roots in various industries such as fashion, construction, security, engineering, solar, government, and non-profits, we bring a unique perspective to every project. 

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